Ainurridho, H., Suhendar and Restie Utamie, Z. (2025) “Attractiveness dan Buying Decision: Peran Moderasi Competitive Advantage dalam Perspektif Manajemen Bisnis Syariah”, Kartika: Jurnal Studi Keislaman, 5(3), pp. 1560–1574. doi: 10.59240/kjsk.v5i3.299.